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Published by MORGAN KAUFMANN PUBL INC Nov 2013, 2013
ISBN 10: 0124076742ISBN 13: 9780124076747
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In 1997, Bill Gates famously said 'Content is king.' Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.The Digital Crown walks you through the essentials of crafting great content: the fundamentals of branding, messaging, business goal alignment, and creating portable, mobile content that is future-ready. Systems create freedom, and within this book you'll learn the seven critical rules to align your internal and external content processes, including putting your audience first, involving stakeholders early and often, and creating multidisciplinary content teams. Complete with case studies and experience drawn directly from global content projects, you are invited to observe the inner workings of successful content engagements. You'll learn how to juggle the demands of IT, design, and content teams, while acquiring all the practical tools you need to devise a roadmap for connecting and engaging with your customers. This is your next step on the journey to creating and managing winning content to engage your audience and keep them coming back for more. 358 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2004
ISBN 10: 0120455994ISBN 13: 9780120455997
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Innen: Seiten eingerissen. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 398 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2002
ISBN 10: 1558607544ISBN 13: 9781558607545
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 368 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1992
ISBN 10: 1558601694ISBN 13: 9781558601697
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 640 | Sprache: Englisch.
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Published by MORGAN KAUFMANN PUBL INC, 1999
ISBN 10: 155860622XISBN 13: 9781558606227
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | ISBN/EAN: 155860622x[Sonstiges] | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1992
ISBN 10: 1558602453ISBN 13: 9781558602458
Seller: Buchpark, Trebbin, Germany
Book
Condition: Hervorragend. Zustand: Hervorragend | Seiten: 536 | Sprache: Englisch.
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Published by MORGAN KAUFMANN PUBL INC, 1997
ISBN 10: 155860510XISBN 13: 9781558605107
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | ISBN/EAN: 155860510x[Sonstiges] | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1999
ISBN 10: 1558605150ISBN 13: 9781558605152
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Außen: angestoßen. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 464 | Sprache: Englisch.
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Published by MORGAN KAUFMANN PUBL INC, 2003
ISBN 10: 1558609091ISBN 13: 9781558609099
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Aufl. 2003, Buchecken leicht angestossen, Frontcover leicht zerkratzt, leichte Lagerspuren | Seiten: 150 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2002
ISBN 10: 1558607978ISBN 13: 9781558607972
Seller: Buchpark, Trebbin, Germany
Book
Condition: Gut. Zustand: Gut - Gebrauchs- und Lagerspuren. Außen: verschmutzt, angestoßen. | Seiten: 393.
Published by MORGAN KAUFMANN PUBL INC, 2003
ISBN 10: 1558609156ISBN 13: 9781558609150
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 432.
Published by MORGAN KAUFMANN PUBL INC, 2003
ISBN 10: 1558608362ISBN 13: 9781558608368
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Buchecken- und kanten angestossen, 2003 | Seiten: 179 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2002
ISBN 10: 1558607870ISBN 13: 9781558607873
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Außen: angestoßen. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 496 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2004
ISBN 10: 1558608176ISBN 13: 9781558608177
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. Fehlt: CD. | Seiten: 464 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC Apr 2013, 2013
ISBN 10: 0123948134ISBN 13: 9780123948137
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Writing for Interaction focuses on the art of creating the information experience as it appears within software and web applications, specifically in the form of user interface text. It also provides strategies for ensuring a consistent, positive information experience across a variety of delivery mechanisms, such as online help and social media. Throughout this book, you'll learn simple techniques for writing consistent text with the right tone, how to select content delivery mechanisms, and how straightforward, clear layouts help your customer interact with your application. Divided into five sections, the book completely covers the information experience design process from beginning to end. You'll cover everything from understanding your users and their needs, to creating personas, designing the IX strategy, creating your information, and evaluating the resulting information experience. This is your one-stop reference for information experience! 292 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC, 2020
ISBN 10: 0128182024ISBN 13: 9780128182024
Seller: AG Library, Malaga, Spain
Book
Condition: New. User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized. . . *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
Published by MORGAN KAUFMANN PUBL INC, 1998
ISBN 10: 1558604820ISBN 13: 9781558604827
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 816 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC Nov 2013, 2013
ISBN 10: 0124047009ISBN 13: 9780124047006
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Book Print on Demand
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Moderator's Survival Guide is your indispensable resource for navigating the rocky shoals of your one-on-one user research sessions. Inside, you'll find guidance for nearly 100 diverse situations (ranging from business-as-usual to tricky and sticky) that might occur during usability studies, contextual inquiries, or user interviews. As a moderator, you are responsible for the well-being of the participant, your study, and your organization. You must be prepared for anything that may happen, from your technology failing to the participant quailing. Use this guide to identify your best next steps, react appropriately, and survive any challenges that comes your way. 364 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1998
ISBN 10: 0126851255ISBN 13: 9780126851250
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Außen: verschmutzt, angestoßen. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 320 | Sprache: Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1992
ISBN 10: 1558602143ISBN 13: 9781558602144
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 611 | Sprache: Englisch.
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Published by MORGAN KAUFMANN PUBL INC, 2005
ISBN 10: 1558606599ISBN 13: 9781558606593
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 672.
Published by MORGAN KAUFMANN PUBL INC Aug 2015, 2015
ISBN 10: 0128009853ISBN 13: 9780128009857
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Book
Taschenbuch. Condition: Neu. Neuware -Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for a product or project, and how to turn that into concrete actionable steps. After reading this book, you'll understand: How to bring high-level planning into concrete actionable steps How Design Thinking relates to creating a good UX How to set UX Goals for a product or project How to decide which tool or methodology to use at what point in product lifecycle This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products. This is a must-have book for your complete UX library. 370 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC Dez 2014, 2014
ISBN 10: 0124166911ISBN 13: 9780124166912
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Book
Taschenbuch. Condition: Neu. Neuware -There's Not an App for That will make your work stand out from the crowd. It walks you through mobile experiences, and teaches you to evaluate current UX approaches, enabling you to think outside of the screen and beyond the conventional. You'll review diverse aspects of mobile UX: the screens, the experience, how apps are used, and why they're used. You'll find special sections on 'challenging your approach', as well as a series of questions you can use to critique and evaluate your own designs. Whether the authors are discussing real-world products in conjunction with suggested improvements, showcasing how existing technologies can be put together in unconventional ways, or even evaluating 'far out' mobile experiences of the future, you'll find plenty of practical pointers and action items to help you in your day-to-day work. 448 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1998
ISBN 10: 1558604553ISBN 13: 9781558604551
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Book Print on Demand
Condition: new. Questo è un articolo print on demand.
Published by MORGAN KAUFMANN PUBL INC, 2013
ISBN 10: 0124080669ISBN 13: 9780124080669
Seller: Russell Books, Victoria, BC, Canada
Book
Softcover. Condition: New. Special order direct from the distributor.
Published by MORGAN KAUFMANN PUBL INC, 2003
ISBN 10: 155860829XISBN 13: 9781558608290
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand.
Published by MORGAN KAUFMANN PUBL INC Jul 1996, 1996
ISBN 10: 1558603875ISBN 13: 9781558603875
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -For almost three decades eminent computer graphicist Jim Blinn has coupled his scientific knowledge and artistic abilities to foster the growth of the computer graphics field. His many contributions include the Voyager Fly-by animations of space missions to Jupiter, Saturn, and Uranus; The Mechanical Universe, a 52-part telecourse of animated physics; and the computer animation of Carl Sagan's PBS series Cosmos. In addition, Blinn, the recipient of the first SIGGRAPH Computer Graphics Achievement Award, has developed many widely used graphics techniques, including bump mapping, environment mapping, and blobby modeling.Blinn shares his insight and experience in 'Jim Blinn's Corner,' an award-winning column in the technical magazine IEEE Computer Graphics and Applications in which he unveils his most useful graphics methods and observations. This book, a compendium of 20 of the column's articles, leads you through the 'graphics pipeline' offering a wealth of tips and tricks. It explores common graphics problems, many of which have never before been addressed.An invaluable resource for any graphics professionalIn his entertaining and inspirational style, Blinn examines a variety of topics to help computer graphics software and application developers recognize and solve graphics programming problems. Focusing on geometry and the graphics pipeline, he shares:easy to understand explanations of difficult concepts gleaned from years of teachinginteresting examples of tricky special cases that cause conventional algorithms to failhighly refined algorithms for clipping, viewing, lighting, and rendering 214 pp. Englisch.
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Published by MORGAN KAUFMANN PUBL INC Jun 2013, 2013
ISBN 10: 0240824083ISBN 13: 9780240824086
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Understanding Augmented Reality addresses the elements that are required to create augmented reality experiences. The technology that supports augmented reality will come and go, evolve and change. The underlying principles for creating exciting, useful augmented reality experiences are timeless. Augmented reality designed from a purely technological perspective will lead to an AR experience that is novel and fun for one-time consumption - but is no more than a toy. Imagine a filmmaking book that discussed cameras and special effects software, but ignored cinematography and storytelling! In order to create compelling augmented reality experiences that stand the test of time and cause the participant in the AR experience to focus on the content of the experience - rather than the technology - one must consider how to maximally exploit the affordances of the medium. Understanding Augmented Reality addresses core conceptual issues regarding the medium of augmented reality as well as the technology required to support compelling augmented reality. By addressing AR as a medium at the conceptual level in addition to the technological level, the reader will learn to conceive of AR applications that are not limited by today's technology. At the same time, ample examples are provided that show what is possible with current technology. 296 pp. Englisch.
Published by MORGAN KAUFMANN PUBL INC, 1998
ISBN 10: 1558605320ISBN 13: 9781558605329
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
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Condition: new. Questo è un articolo print on demand.
Published by MORGAN KAUFMANN PUBL INC, 2001
ISBN 10: 1558604561ISBN 13: 9781558604568
Seller: Buchpark, Trebbin, Germany
Book
Condition: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 893.