Good Is Not Enough: And Other Unwritten Rules for Minority Professionals - Hardcover

Keith R. Wyche is the president of U.S. operations for Pitney Bowes Management Services (a division of Pitney Bowes Inc.) and a twenty-fiveyear veteran of Ameritech, AT&T, IBM, and other companies. He is a popular speaker with minority business groups and has been recognized for his achievements by Black Enterprise, Ebony, Crain's Business, and Diversity Inc. magazines.

After being passed over twice for advancement, Wyche—now president of U.S. operations for Pitney Bowes Management Services—took a hard look at himself and began to consciously develop his approach, performance and image to better position himself for success. Aimed primarily at helping minorities advance their careers, his book highlights the 12 key lessons he learned—including the importance of personal branding, visibility and staying current as well as identifying potential career killers. Each chapter elaborates on a different skill while relating how Wyche and others managed to overcame specific obstacles. The author also includes useful coaching tips, suggesting employees try to meet with their boss's boss at least once a year, become active in an industry organization and always have an intelligent, thoughtful question to ask. Particularly helpful are the sections on business writing, the five top skills required for senior leadership and the qualities of a good presentation. While Wyche directs his lessons at minorities, who frequently lack mentors in the workplace, his sound advice will prove valuable to anyone looking to take ownership of their career advancement. (July) ""
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