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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage - Hardcover

 
9780070517820: Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
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From the best-selling author of SPIN Selling, Getting Partnering Right explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today, redefining how to form locked-in, highly profitable relationships with customers.

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  • PublisherMcGraw-Hill
  • Publication date1995
  • ISBN 10 0070517827
  • ISBN 13 9780070517820
  • BindingHardcover
  • Edition number1
  • Number of pages237
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